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上海迪士尼度假區 正式公佈 2014上海旅遊節 花車設計

上海迪士尼度假區揭曉旅遊節花車設計
Shanghai Disney Resort Reveals Tourism Festival Parade Float Design


~ 融合迪士尼神奇與中國魅力,為2014上海旅遊節度身打造 ~
~ Design Blends Disney Magic with Beauty of China for 2014 Shanghai Tourism Festival ~


      上海迪士尼度假區今日公佈了其將亮相 2014上海旅遊節的花車設計方案。最受歡迎的迪士尼角色和世界級的迪士尼演出與中國傳統藝術完美融合——上海迪士尼度假區上海旅遊節的首秀將為這一萬眾矚目的國際盛會增添獨特的迪士尼魅力。

Shanghai Disney Resort today revealed the float design for its debut appearance at the 2014 Shanghai Tourism Festival parade. Featuring favorite Disney characters, world-class performances, and traditional Chinese art, Shanghai Disney Resort’s first appearance at the international festival will add a unique Disney entertainment element to this popular event.


       在這輛名為“快樂夢想”的上海迪士尼度假區的花車中央佇立著一座熠熠生輝的迪士尼城堡,它的四周被無數珠光裝飾和一條舞動著的紅色飄帶所圍繞。飄帶以中國傳統剪紙工藝為靈感,精巧地呈現出一個個隱藏的米奇圖案,為這場文化慶典增添獨特的迪士尼神奇。

The float’s centerpiece, a shimmering Disney castle, is surrounded by jewel tones and a flowing, red Chinese paper-cut “ribbon” embedded with hidden Mickey patterns. The brightly colored Shanghai Disney Resort “Happy Dream” float adds a touch of Disney magic to the cultural celebration.


       標誌性的迪士尼現場娛樂演出將為上海迪士尼度假區精心打造的視覺盛宴錦上添花。一群活力四射的舞者將為中國觀眾熱情演繹迪士尼經典動畫電影《灰姑娘》中的著名歌舞——《夢是許下的心願》。上海迪士尼度假區為本屆旅遊節開幕式特別製作了這首經典曲目的中文版,並由中國藝術家在國內進行錄製。

Disney’s iconic live entertainment will add vibrancy to the festive float. High-energy dancers will kick up their heels to a Mandarin Chinese version of Disney’s classic “A Dream is a Wish Your Heart Makes” from the internationally-acclaimed Disney animated film Cinderella. The vocals were recorded by Chinese talent especially for the festival’s grand opening.


       上海迪士尼度假區娛樂演出副總裁蔡樂怡(Laurie Jordan)表示:“上海迪士尼度假區在此次上海旅遊節中的花車與現場演出是迪士尼中外設計專家協同創作的成果。我們很興奮能在度假區開門迎客之前,有機會展現我們對中國市場的承諾,即將最優質的迪士尼體驗帶給中國遊客。同時,我們很高興能首次參與支持上海旅遊節,推動上海進一步發展成為一流的國際旅遊目的地。”

“The float is the product of design work by an international team of Disney experts including Chinese designers. Together with our live performance, we are excited to demonstrate our commitment to bring the Disney experience to the people of China, even before we officially open Shanghai Disney Resort,” said Laurie Jordan, vice president, Shanghai Disney Resort Entertainment. “We are thrilled to support the Shanghai Tourism Festival for the first time and to help promote the city as an international tourism destination.”


       承襲迪士尼樂園及度假區近60年在全球各地提供世界級的家庭娛樂體驗的領導者經驗,上海迪士尼度假區將續寫傳奇,憑藉創意、創新與高新技術的豐富演繹,用迪士尼的經典故事點亮生活。上海迪士尼度假區中國遊客度身定制,將為人們與親朋好友創造一生難忘的的快樂回憶。

For nearly 60 years, Disney has been the leader in world-class parks and resorts and is a trusted provider of quality family entertainment around the globe. Shanghai Disney Resort – created for the people of China to treasure their happiest memories with family and friends – will continue to bring classic Disney stories to life through creativity, innovation and technology.


        上海迪士尼度假區“快樂夢想”花車將於9月13日首度亮相第25屆上海旅遊節開幕花車大巡遊。此後,它還將於9月14日至10月6日在全市若干個區縣參與花車展示,讓更多的市民與遊客感受這一獨特的迪士尼體驗。

The Shanghai Disney Resort “Happy Dream” float will make its debut on Saturday, September 13, at the opening parade for the 25th Shanghai Tourism Festival. After the opening parade, it will set out on a city-wide showcase in selected districts from September 14 to October 6 for more people to enjoy.


© 上海迪士尼度假區
© Shanghai Disney Resort

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Disney Magical Kingdom Blog: 上海迪士尼度假區 正式公佈 2014上海旅遊節 花車設計
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